5: Coworking at Scale - With Charu and Zaid from 91 Springboard in India

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Claire speaks with Charu and Zaid from 91 Springboard in India. Their organisation has nearly 200 staff across 15 locations after 5 years, including India’s biggest coworking hub (68,000 sq. ft.) with a capacity for 1200 members.

They talk about occupancy and growth rates and the ‘product mix’ that their spaces provide, and how their members’ needs dictate these, as well as influencing their opening hours.

Springboard recognises that a community manager’s job is to know their members well, so they have a maximum ratio of managers to members of 1:100.

They speak about the challenges of scaling, understanding the coworking business model, trial and error, experimentation and learning fast.

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